Xtract in Brief
Do you have lots of transaction and communication data?
We have the technology and competence to turn it into cash flow for you. Our solutions create accurate and automated consumer profiles for mobile and online advertisers based on social interactions, behavioural and demographic data.
Case Studies
News
› Xtract and Greenplum See Significant Adoption of Unique Social Advertising Intelligence Solution in Europe and Asia
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—June 30th,
by Arlinda Sipilä
Joint Solution Enables Companies to Gain Deep Customer Insight and Better Target Their Advertising
Helsinki, Finland and San Mateo, Calif. – 25 June 2008 – Xtract, the leader in social advertising intelligence, and Greenplum, a leading prov... More »
› Xtract in MIT Technology Review cover story: The Business of Social Networks
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—June 24th,
by Jouko Ahvenainen
The latest Technology Review has an interesting article about social network business and how social networks still have a lot of challenges to monetize their communities. New models, but also new solutions, are needed. And a key issue is to get adve... More »
› See you in MLG’08!
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—June 18th,
by Jaakko Särelä
Xtract is proud to sponsor the 6th International Workshop on Mining and Learning in Graphs that features such keynote speakers as Fan Chung (University of California, San Diego), Thorsten Joachims (Cornell University), Mohammad Mahdian (Yahoo! Re... More »
